About Us

In overall listenership, WITS often comes in second only to WWOJ among all listeners over 12 in Highlands County. WITS is targeted specifically to the over-65 market, both the fastest-growing and largest single demographic cell in the County. Featuring the "standards" today's mature adults love and a daily "Shopper" program selling discounted meal to auto services, WITS delivers listeners who tune in and stay "locked" on the station all day.

The Cohan Radio Group was founded in 1998 and owns and operates five radio stations that serve the Sebring, Avon Park, and Lake Placid areas of south central Florida. They include WWOJ-FM 99.1 (country), WWLL-FM 105.7 (lite adult contemporary), WJCM-AM 1050 (oldies), WITS-AM 1340 (adult standards), and WWTK-AM 730 (talk). Offices and studios are in Sebring’s Fairmont Cinema Square at 3750 US Highway 27 North.

Peter Coughlin, president of the Cohan Radio Group and general manager of the stations, has a varied and extensive broadcasting background in sales, management, and station ownership, and has worked in Boston, New York, Cincinnati, Rochester, Buffalo, Dayton, and Albany.

 

 

 

 

 

 

 

 

 

 

 

 

 

Cohan Radio Group
3750 U.S. 27 N, Sebring, FL 33870 (863)382-9999 FAX: (863)382-1982
E-mail cohanradiogroup@htn.net